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Staying In Design Series: What does the new normal mean for your brand's visibility?

 
 

Each week, we’ll be bringing you our Staying In Design Series, where different members of our team deliver their insights into staying active and productive during this period. This week, Indesign CEO and Founder Raj Nandan shares his thoughts on what the new normal means for your brand’s visibility.

 
 
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We've taken this time to take a look at what the industry wants and needs and we've come together as a company to consider how we can help everyone stay present. In response, we've compiled a new suite of offerings that have community at their core. We're ready to keep conversations happening and ensure our industry's networks and relationships are kept engaged with initiatives designed to inspire.”

“In this unprecedented time, brands are forced into a position of self-assessment.For us, it’s a time to play on our strengths and adapt in ways that will not only see us make it through this time, but also stronger on the other side. Keeping positive and fluid is key, while things don’t look the same as they used to, being active will see our brand and others navigate through this.

 

Want some product ideas to help your brand with visibility? Indesign has you covered!

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CPD-live is an innovative, dynamic platform that connects your CPD presentation to an audience of architects, designers and specifiers. Across two days in 2020, we'll bring CPD sessions to life, with audiences invited to engage with you in real-time.

If you have a CPD accredited presentation, work with us to create your own digital event and get your unique content to market. Make live connections and have your recorded presentation available post event for further viewing.

  • Share your brand's knowledge and experience

  • Generate leads and make connections

  • Take advantage of pre-event marketing and attendee nurture initiatives

  • Driven and powered by the Indesignlive network

Discover curated, product-lead guides that keep your brand activated and present during this time. Created by our Editors, The Edit is custom made for you, putting a spotlight on your brand with engaging insights and key product spotlights to help keep visual audiences inspired and turn intrigue into specification.

Designed with your needs front of mind, The Edit works as gated content, delivering your team leads to keep building your pipeline.

  • Fully interactive - driving traffic to your website

  • High cut-through and reach

  • Available on Habitusliving AND Indesignlive

  • Multi-brand and single product buy ins available

 
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We are excited to announce we will be sharing Indesign #81 and #82 and Habitus #47, #48 and #49 in a new digital format accessible though IndesignLive and HabitusLiving, associated social media channels and though direct newsletters to our digital subscribers.

These special interactive, dynamic and engaging issues will be available to view online at no charge, to ensure specifiers around the country have the opportunity to engage with our content during this time and also ensure your brand remains visible, accessible and active.Talk to us today about harnessing the power of digital with CTR and bespoke content.

The Collection is the industry's leading product directory, where your brand ensures continued and sustained activity with architects, specifers and design lovers across the region.

Put your product forward and stay at top of mind for specification

  • Product Editor ensuring The Collection is a global market leader

  • Powered via IndesignLive and HabitusLiving

  • Send your products to active specifiers and design Hunters via our fortnightly eDM

  • Integrated enquiry portals generate leads

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